Portfolio
Brand Identity, UI/UX Design, and Dashboard Development for ELSIA
A logo, website design, and dashboard were developed for ELSIA, an innovative product utilizing AI and machine learning to analyze blockchain data.
Task
ELSIA lacked a logo, a general visual concept, and design direction. The task was to create a clean and intuitive UI/UX that would remain eye-catching and encourage usage. Additionally, a pitch deck and a dashboard for AI Q&A processes had to be developed.
Decision
Design Concept
A style research was conducted, leading to the selection of a dark theme, rounded shapes, and a moderate minimalist style.
Logo
The letter “E” was interpreted in a modern style, seamlessly integrating with the overall website design.
Dashboard
The interface was inspired by ChatGPT but adapted for cryptocurrency analysis, stock market tracking, and monitoring market changes.
The final result is a well-thought-out UX, combining a clean, bright yet professional UI. The logo aligns with the overall platform style, and the dashboard offers intuitive functionality. Animation was added to interactive elements to enhance user experience.
